In today’s insurance marketplace, agencies face heavy competition from digital insurance channels and direct marketed GEICOs and Progressives of the world who advertise lower prices and limited services and products for consumers to purchase.
So what does the future look like for the thousands of carrier and independent agents — proponents of human engagement — who realize that all the digital insurance channels in the world can’t replace the human connection?
Written by Sam Fleming. This article has been posted with the permission of insurtechnews.com.
VP Product Marketing at Imprezzio Inc. with over twenty years of experience as technology leader in driving innovation and commercializing technology.